
A messaging API is a way for businesses and organizations to communicate with their customers through mobile messaging protocols such as SMS or MMS. This type of API allows companies…

Organizations can benefit from the scalability of cloud-based voice communications as they look to grow their business. According to UC Today, nearly 20% of the companies surveyed adopted unified cloud-based…

Organizations of all types and sizes depend on APIs or application program interfaces to access collaborative tools, such as cloud software. Surveys show that nearly 70% of organizations have adopted…

Integration of telephony services into computer programs is taking off. Research firm 360 Research Reports released a forecast for the industry that predicts a growth rate of 18% per year…

Text messaging is an ideal way to reach customers with marketing campaigns, making it a desirable option for organizations of every size. On average, text messages are opened and read…

While consumers communicate with businesses using a range of channels, studies show consumers still prefer calling a business and speaking to a live representative. However, consumers are reluctant to answer…

Migrating your organization’s communications to the cloud can be a complex process. Cloud-based communications offer numerous benefits to a company and its users, including scalability, efficiency, and flexibility. Cloud adoption…

If you are a CIO or developer, you have two options when your company or client asks you to investigate integrating text messaging into its app. Will you buy an…

Organizations are finding value in migrating to the cloud for improved efficiency and flexibility. Deloitte found that leaders in the IT space planned to move 41% of their workload to…

Consumers and businesses want to be able to communicate quickly and easily. Studies show that 93% of consumers prefer to send and receive text messages with local businesses. For many…

In our ever-evolving distributed work ecosystem, more organizations see the value of cloud-based communications and enterprise collaboration tools. These solutions empower businesses and their teams with flexible, reliable, high-quality communications…

Customers are often a north star for businesses. Understanding customer personas and preferences help companies set effective strategies that drive loyalty and long-term business growth. However, there’s another side to…